We’re a Silver Sponsor at Unlocked: Mobile & App Growth Summit Amsterdam on 28 October at Hotel Okura, and our founder Louise Verschuren is on the speaker line-up.

It’s one focused day on acquisition, retention, App Store Optimisation (ASO) and monetisation. In other words, the full funnel. Getting users is the start, not the finish, so we’ll be there to talk about what happens after the install.

Louise’s session: building a subscription growth engine

10:35am, Fireside chat
The Wuzzon x The Wonder Weeks Playbook for ASO, UA, Creative and LTV: Building a subscription growth engine together

Louise Verschuren (Founder, Wuzzon) and Erik Rothengatter (Marketing Manager, The Wonder Weeks) share how ASO, user acquisition, creative and lifetime value work together to grow a subscription app, from first install to paying subscriber.

More at the app growth summit

The rest of the day covers incrementality, lifecycle personalisation, monetisation, retention and AI in growth teams, with speakers from Uber, idealo, Polarsteps, Marktplaats and IKEA.

Location

Hotel Okura Amsterdam
Ferdinand Bolstraat 333, 1072 LH Amsterdam, Netherlands