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Performance Marketing

Performance Marketing

To help your app reach its full potential, we offer data-driven User Acquisition services that leverage advanced analytics and strategic planning across many different channels. Our goal is to attract high-quality users who are most likely to engage with your app and drive long-term growth.

performance marketing
performance marketing

Why Choose our Performance Marketing Services?

In the ever-evolving landscape of app marketing, the right strategy can make all the difference. At Wuzzon, we offer a dynamic approach to performance marketing that gives you the freedom to choose. Whether you’re looking to fully outsource your marketing efforts to us or seeking guidance to empower your internal team, we’ve got you covered.

Our expertise is your advantage. With a team of seasoned consultants at your disposal, we craft a performance marketing strategy that not only optimizes the channel mix but also delivers the best possible Return on Ad Spend (ROAS). When you choose Wuzzon, you’re choosing a path to maximum results, tailored to your unique needs and goals.

ROI-Focused Strategies

We understand the importance of return on investment (ROI) in your marketing efforts. Our data-driven strategies prioritize acquiring users who are likely to generate revenue or achieve specific conversion goals, ensuring that your marketing budget is utilized effectively and efficiently.

Advanced Analytics

Our team of experts utilizes cutting-edge mobile measurement partners, such as Appsflyer and Adjust to gain valuable insights into user behavior and campaign performance. By analyzing user acquisition channels, engagement metrics, and conversion rates, we continuously refine our strategies to maximize results and drive sustainable growth.

Multichannel Campaigns

We implement a diverse range of user acquisition channels, including social media advertising, app store marketing, search engine marketing, and performance based app install campaigns. Our approach ensures that your app gains exposure across multiple platforms, reaching a wider audience and increasing the likelihood of attracting valuable users.

Continuous Optimization

User acquisition is an ongoing process, and we don't stop at the initial campaign launch. We constantly monitor and analyze campaign performance, making data-driven adjustments to optimize targeting, messaging, and creative elements. This approach allows us to continuously improve campaign effectiveness and deliver consistent results.

Introducing a selection of our favorite user acquisition channels

apple search ads

Apple Search Ads

iOS app users are valuable customers with often a higher return on investment as app consumers. In order to target users directly in the store, Wuzzon offers access to the Advanced Apple Search Ads marketing platform to target users on search queries and keywords.
Google

Google App Campaigns

With Google App Campaigns you can market your app in the whole Google inventory and bring it into direct contact with more consumers. Placements in the Google Play Store, the Google Display network and or search campaigns, your app marketing agency got you covered.
social media marketing

Social Media Marketing

Harness the potential of social media heavyweights like Meta and TikTok for an impactful app promotion. With their vast user bases and precise targeting capabilities, these platforms offer an effective channel to engage your audience and boost app downloads. Wuzzon is certified agency partner for most social media platforms.
CPI & CPA Campaigns

CPI & CPA Campaigns

Our dedicated Wuzzon performance network empowers you to promote your app with a transparent fixed CPI or CPA, ensuring cost-effective results. With our “no cure, no pay” approach, you’re guaranteed peace of mind. Dive into new, untapped audiences with confidence, knowing that your app’s growth is in the hands of experts committed to maximizing your ROI.

Programmatic

Programmatic

Adding programmatic advertising to your media mix is like adding rocket fuel to your app user acquisition strategy. It brings unparalleled precision and efficiency, ensuring your app reaches the right audience at the right time, all while optimizing costs.
Samsung Onboarding Platform

Samsung Onboarding Platform

Millions of smartphones are sold every day worldwide, which means that there is a very large audience for mobile app marketing. In the first steps of activating their new phone, consumers set up their demographics that enables them to be effectively advertised to.

Our Partners

ASO / ASA

For the ASO and Apple Search Ads layer, we partner with powerful tools Apptweak, Search Ads, and Mobile Action. These industry-leading solutions provide you with detailed insights into your app’s store performance, competitors, analytics, and share of voice, giving you the competitive edge you need to thrive.

User acquisition / performance marketing

Wuzzon partners with all major media platforms to ensure the best media mix to grow your app.

Attribution Tracking

Understanding where your users come from and how they interact with your app is paramount. Welcome to the Attribution layer of our App Growth Stack. Wuzzon partners with the following industry-leading partners: Adjust, Appsflyer, Firebase, Kochava, and Branch. This layer is your compass, guiding you through the intricate landscape of user acquisition and analytics

Managing CRM campaigns

Acquiring users is only the first step; retaining them and nurturing lasting relationships are key to long-term success. Our Retention, Lifecycle Marketing, and Messaging layer is powered by trusted partners: Braze, Iterable, and Clevertap. This layer is designed to help you engage, retain, and delight your users through strategic messaging and personalized experiences.

Analytics platforms

In the era of data-driven decision-making, understanding how users interact with your app is the cornerstone of success. Our Product Analytics layer, fortified by partnerships with Mixpanel, Amplitude, and Purchasely, is designed to fuel your product-led growth strategy. This layer equips you with the insights and tools needed to optimize your app’s user experience and drive sustainable growth.

our services

Expert Guidance Throughout Every Stage of Your App's Growth Journey

Whether you’re about to launch, pursuing scalable growth, or aiming to boost engagement, consider it covered with our comprehensive solutions.

App Store Optimization

Maximize your app’s visibility and drive organic growth with our App Store Optimization (ASO) service. We fine-tune your app’s metadata, keywords, and visuals to ensure it shines amidst the competition.

Performance Marketing

Scale user acquisition across many different platforms including Apple Search Ads, Google, Meta, TikTok and the dedicated Wuzzon Performance Network. Either fully outsource campaign management or have our consultants guide your internal team to get the best results.

Strategic App Growth Consultancy

Audit your app across all phases of the user journey and design a roadmap to scale. Our experts work hand in hand with you to identify opportunities, overcome challenges, and devise actionable plans that lead to sustainable growth.

App Growth Stack

A robust technological infrastructure for app growth is a non-negotiable necessity. Our role is to ensure informed tool selections right from the start and seamless, accurate implementation throughout, establishing the groundwork for triumph.

Creative Services

Compelling creatives have the power to make all the difference in scaling your app. Our Creative Services for ad, screenshot, and video creation are designed to capture your audience’s attention and drive user engagement.

App Store Optimization

Maximize your app’s visibility and drive organic growth with our App Store Optimization (ASO) service. We fine-tune your app’s metadata, keywords, and visuals to ensure it shines amidst the competition.

Performance Marketing

Scale user acquisition across many different platforms including Apple Search Ads, Google, Meta, TikTok and the dedicated Wuzzon Performance Network. Either fully outsource campaign management or have our consultants guide your internal team to get the best results.

Strategic App Growth Consultancy

Audit your app across all phases of the user journey and design a roadmap to scale. Our experts work hand in hand with you to identify opportunities, overcome challenges, and devise actionable plans that lead to sustainable growth.

App Growth Stack

A robust technological infrastructure for app growth is a non-negotiable necessity. Our role is to ensure informed tool selections right from the start and seamless, accurate implementation throughout, establishing the groundwork for triumph.
our partners

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