Wuzzon Blog
Make sure you stay up to date with the new trends and developments in the app marketing industry and the updates of Wuzzon.
Wuzzon Surpasses 3 Million Installs We are proud to announce that we have passed 3 million installs (about ⅙ of the Dutch population!) for our clients through our performance network! This number has been measured on the WuzzTrack platform, our in-house tracking platform, which is built by Wuzzon itself to work more efficiently and obtain […]
Wuzzon is growing rapidly! The summer has been a wonderful season, with new clients coming in from different verticals, thus building up our portfolio and experience. Through different calls and real life meetings, Wuzzon talked with its clients, understanding their situation and challenges. Through this understanding campaigns were set up for clients such as Shell […]
Wuzzon’s new office in Amsterdam On August 22, Wuzzon moved to the Herengracht 420, and is again located again in the city center of Amsterdam! After some months of working remotely, within Wuzzon, there were employees that preferred a hybrid setting where there is a mix of working from home and working from an office […]
On Thursday 24 May the first roundtable event since COVID for app marketing was set up. On this day, professionals from various brands came together to talk about their goals and challenges regarding mobile marketing. Insights and opportunities came forth from inspiring conversations which were followed at the end of the day by networking over food and drinks.
Custom Product Pages and Custom Store Listings With the release of the iOS15 app features, the Apple App Store has revolutionized the targeting options in the app stores. After the limitations of iOS14 SKAdNetwork, app owners were challenged in their advertising strategies, with less information and personalization opportunities. With the ability to create customized product […]
Working remotely When the pandemic started in 2020 it had a big impact on everyone’s day to day life. Suddenly most people started working from home, this applied to Wuzzon as well. During the pandemic we discovered that working from home has its benefits for some, which include working more efficiently, and having more free […]
With over 15 years of experience this April, Wuzzon wants to share some of their excitement by sharing knowledge. Here’s to 15 years of app marketing experience, and the learnings we gained. Cheers! 1. Optimize your App visibility in the App Stores Would you build a strong house on a rusty foundation? Then don’t throw […]
The 4 phases of optimizing subscription apps Subscriptions are a growing revenue model for apps. Out of the more than 7 million apps available in the Google Play and Apple App Store, more than 95% are free downloads. In addition to m-commerce, in app purchases and advertising models as revenue models for apps, subscription models […]
Wuzzon has a new colleague! After the team expansion with Rosa Troelstra and Moaz Elias, Tim van den Beld will join our team. Tim is 22 years old and lives in Hoofddorp. He studies Commercial Economics at the Hogeschool Leiden. At Wuzzon, he is going to work as a Campaign Manager and will also be […]
