wuzzon logo
Download white paper

Download our Free white paper now!

7 Steps to grow your app in 2024

Every minute, 489,000* apps are downloaded worldwide and 100,000* new apps are launched every month. How do you make your app stand out, make users choose your app and not your competitor’s?

Download our free white paper ‘7 steps to grow your app in 2024’ now and start your app growth journey to success!

Download our free white paper

Download white paper

Name(Required)
*By filling in this form and downloading the white paper you agree to occasionally receive other communication from website, such as content and product news.

Why this white paper?

“The growth of your app is not just about increasing the number of downloads; it’s about creating that happy and satisfied ‘smile’ on your users’ faces and creating a meaningful impact. At Wuzzon, we believe in the power of apps to add value to all app users worldwide.” 

This white paper, “7 Steps to Grow Your App,” illustrates our commitment to supporting you in achieving success in the dynamic app landscape.

  • Step 1: App Growth Model
    For many, it may be an open door; set clear (SMART) goals in advance to measure progress and maintain focus. Since this is a bit more complex when growing your app, we are happy to share the App Growth Model below.
  • Step 2: App Store Optimisation (ASO)
    App Store Optimisation (ASO) is in our opinion the foundation of every app marketing strategy. It is the first calling card of your app in the App Stores. However, it is important to note that ASO is a complex and constantly changing discipline that requires in-depth expertise and knowledge.
  • Step 3: Attribution tracking
    Where exactly do you get your most valuable users from? Via which platform, message, keyword or creative? What does each euro of media spend earn you?
  • Step 4: User acquisition
    The ideal users of your app are eager to use your app… however, without a carefully thought-out acquisition strategy, you risk losing them to the competition.

    In addition, the amount of performance marketing channels can be overwhelming. In addition to all the options, each platform also offers (technical) challenges and has its own “rules”.

  • Step 5: App Product analysis
    App product analysis is an essential part of the process of understanding and improving the success of an app. It involves the systematic collection, analysis, and interpretation of data related to the performance and user behaviour within the app.
  • Step 6: CRM and In-App Messaging
    How to build strong user relationships for long-term success? This important step underscores the importance of applying effective CRM and in-app messaging strategies.
  • Step 7: An integrated approach
    In the dynamic world of app development, integration and improvement within all departments is essential for success.

Conclusion

In short, a holistic approach is essential in the process of growing an app.
The 7 steps cover various essential aspects of app marketing, from optimising the App Store and acquiring new users to improving the product experience and retaining existing customers.

Download white paper

Top product news, tips & stories

Top product news, tips & stories
Stay up to date with the latest tips, trends and stories about App Growth, our clients and Wuzzon.

ASO is a Marathon, Not a Sprint

You’ve put in the work, nailed the basics of App Store Optimization (ASO): keywords are strategically placed in your title and description, your screenshots are

Bridging the Silos in Mobile Growth: A Unified Approach for 2025

Unlock Growth The 2025 planning season is in full swing! As teams across organizations huddle to define their roadmaps and objectives, it’s crucial to address

AppSpecialisten Podcast: The 4 Steps of the Wuzzon Subscription Optimization Model

Together with David van der Loo from AppSpecialisten and Louise Verschuren from Wuzzon, we dive into the world of subscription models and how you can

Wuzzon: Smiling Towards a Billion

Introduction In a world often filled with stress and uncertainty, the power of a smile can be truly transformative. At Wuzzon, we believe that a

A guide on how to provide access to Wuzzon

Onboarding new clients and setting them up for success is crucial to kick start any app growth trajectory. Thats why we’ve created this step by

Client Relationship Management

Our Secrets to Happy Clients and Long-Lasting Partnerships at Wuzzon Client management, building strong, enduring relationships is crucial for any agency looking to deliver value

Get consult

Fill out the form and our employee will contact you.

"*" indicates required fields

Full Name*
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
love

Sent!

We will get in touch with you as soon as possible. Together, we will discover the potential of your app growth.