{"id":6036,"date":"2023-08-17T11:00:20","date_gmt":"2023-08-17T11:00:20","guid":{"rendered":"https:\/\/staging.wuzzon.com\/?post_type=services&p=6036"},"modified":"2023-12-21T12:22:20","modified_gmt":"2023-12-21T12:22:20","slug":"cpi-cpa-campagnes","status":"publish","type":"services","link":"https:\/\/wuzzon.com\/nl\/services\/cpi-cpa-campaigns\/","title":{"rendered":"CPI & CPA Campagnes"},"content":{"rendered":"\t\t
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CPI & CPA Campaigns<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tWuzzon has its roots in performance based marketing and or own Wuzzon network is a great source of traffic to boost your user acquisition. Acquire high quality users that are genuinely interested in your app at no risk. With the right mobile measurement partner integrated activating our network means you\u2019ll only pay per install (cpi) or even per in app event (cpa).\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tBook a demo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"CPI\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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What are CPI and CPA campaigns<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tThe CPI performance network of Wuzzon contains a large variety of publishers which all have a different expertise in targeting, reach and advertisement spaces. Our affiliate managers carefully source the right placements for your app and optimize their performance on a daily basis. Meaning we actively scale good performing sources and pause ones that aren\u2019t hitting the kpi\u2019s.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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3 million installs and counting\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Since its initiation in 2019 our WuzzTrack system has successfully delivered over 3 million quality installs for clients sucs as Peaks, Woolsocks, ZalandoLounge and TakeAway. Whether our clients goals are registrations, purchases or investments, we optimize the creatives and sources to get the best return on ad spend. Read more.<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Performance\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Attribution\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Attribution tracking for CPI and CPA campaigns<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Understanding where your users come from and how they interact with your app is paramount. In order for our performance network to be activated, you need the right attribution sdk in your app. Wuzzon partners with the following industry-leading partners: Adjust, Appsflyer, Firebase, Kochava, and Branch.<\/a> Our consultants can help you choose and implement the right MMP partner and thus set you up for success.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our Technology<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tAt Wuzzon we combine human and artificial intelligence to get you the best results. Innovative employees and state of the art in-house technology ensure that you always remain ahead of the curve.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tWuzzTrack Platform \t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tOur in-house WuzzTrack platform gathers actionable insights in real time with clear and interactive visualizations, in which automation is key. Our machine learning algorithms flag anomalies in publisher performance and automatically notifies the dedicated campaign manager to take action promptly. Customized dashboarding and reporting provide detailed insights on the campaign\u2019s performance, clients, KPIs, and ROIs, allowing the campaign team to quickly update bids or campaign budgets for top performing sources and creatives across all channels.\n\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tAPI Connections \t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tWuzzTrack reporting is connected to all major traffic sources, including Facebook, Apple Search Ads, Google App Campaigns, Appreciate DSP and numerous performance publishers in the Wuzzon mobile media network. We combine these with data on in-app activity coming from mobile measurement partners, such as Adjust and Appsflyer, resulting in unique insights into the performance of all app marketing campaigns.\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tPrivacy \t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tWe value all app users\u2019 right to privacy, with full protection and security covering their personal data. Wuzzon has been granted the Dutch Privacy Waarborg label since 2016, following the most stringent European privacy regulations, and is fully GDPR compliant.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tFraud Prevention \t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tAdvertising fraud is a serious problem in the app marketing ecosystem, costing advertisers millions of dollars each month on fake installs and in-app activity. Years of experience in the mobile advertising sector, and heavy investments in fraud technology help protect our clients\u2019 budgets against click spamming, SDK spoofing, bot traffic & all of the latest fraud techniques that have arisen in the market.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Unlock Your App's Potential with CPI and CPA Campaigns!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tReach millions of potential users with our targeted Cost per Install campaigns. Drive downloads, boost visibility, and watch your app climb the ranks! \n\nMaximize ROI and engagement with our result-oriented Cost per Action campaigns. Pay only for actions that matter – sign-ups, purchases, or any other predefined goal!\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tGet Consult<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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our services<\/p>\t\t\t\t<\/div>\n\t\t\t\t

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Expert Guidance Throughout Every Stage of Your App's Growth Journey\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Whether you’re about to launch, pursuing scalable growth, or aiming to boost engagement, consider it covered with our comprehensive solutions.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Google App Campaigns<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tPeople are reaching for their mobile phones every day to help get things done, and mobile apps help to deliver the needed services. With Google App Campaigns you can market your app and bring it into direct contact with more consumers.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Apple Search Ads<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tiOS app users are valuable customers with often a higher return on investment as app consumers. In order to target users directly in the store, Apple offers the Apple Search Ads marketing platform to target users on search queries and keywords.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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CPI & CPA Campaigns<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tThe first steps of launching an app is getting it live in the App Stores and getting the first organic traffic. Next to organic traffic, there are multiple ways of getting more active users of your app. For example: Google Ads, Apple Search Ads and via a CPI performance network.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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App Store Optimization<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tMaximize your app’s visibility and drive organic growth with our App Store Optimization (ASO) service. We fine-tune your app’s metadata, keywords, and visuals to ensure it shines amidst the competition.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Performance Marketing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tScale user acquisition across many different platforms including Apple Search Ads, Google, Meta, TikTok and the dedicated Wuzzon Performance Network. Either fully outsource campaign management or have our consultants guide your internal team to get the best results.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Google App Campaigns<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tPeople are reaching for their mobile phones every day to help get things done, and mobile apps help to deliver the needed services. With Google App Campaigns you can market your app and bring it into direct contact with more consumers.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Apple Search Ads<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tiOS app users are valuable customers with often a higher return on investment as app consumers. In order to target users directly in the store, Apple offers the Apple Search Ads marketing platform to target users on search queries and keywords.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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CPI & CPA Campaigns<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tThe first steps of launching an app is getting it live in the App Stores and getting the first organic traffic. Next to organic traffic, there are multiple ways of getting more active users of your app. For example: Google Ads, Apple Search Ads and via a CPI performance network.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>
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App Store Optimization<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tMaximize your app’s visibility and drive organic growth with our App Store Optimization (ASO) service. We fine-tune your app’s metadata, keywords, and visuals to ensure it shines amidst the competition.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tShow All<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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our partners<\/h6>\t\t\t\t<\/div>\n\t\t\t\t
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\"amplitude\"<\/figure><\/div>
\"branch\"<\/figure><\/div>
\"facebook\"<\/figure><\/div>
\"appsflyer\"<\/figure><\/div>
\"apptweak\"<\/figure><\/div>
\"mobile<\/figure><\/div>
\"braze\"<\/figure><\/div>
\"clevertap\"<\/figure><\/div>
\"google\"<\/figure><\/div>
\"meta\"<\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Hoogwaardige gebruikers die graag jouw app gebruiken, dat is wat elke app-eigenaar wil. Bij Wuzzon begrijpen we dat als geen ander, daarom richten wij ons op prestatiegerichte marketing. Ons Wuzzon-netwerk zorgt voor kwalitatief verkeer, en met de juiste integraties activeer je ons netwerk in jouw systeem, waarbij je alleen betaalt per installatie (CPI) \u00f3f zelfs per actie (CPA).<\/p>","protected":false},"author":6,"featured_media":6948,"parent":0,"menu_order":0,"template":"","meta":{"_improvement_type_select":"improve_an_existing","_thumb_yes_seoaic":false,"_frame_yes_seoaic":false,"seoaic_generate_description":"","seoaic_improve_instructions_prompt":"","seoaic_rollback_content_improvement":"","seoaic_idea_thumbnail_generator":"","thumbnail_generated":false,"thumbnail_generate_prompt":"","seoaic_article_description":""},"class_list":["post-6036","services","type-services","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/wuzzon.com\/nl\/wp-json\/wp\/v2\/services\/6036","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wuzzon.com\/nl\/wp-json\/wp\/v2\/services"}],"about":[{"href":"https:\/\/wuzzon.com\/nl\/wp-json\/wp\/v2\/types\/services"}],"author":[{"embeddable":true,"href":"https:\/\/wuzzon.com\/nl\/wp-json\/wp\/v2\/users\/6"}],"version-history":[{"count":4,"href":"https:\/\/wuzzon.com\/nl\/wp-json\/wp\/v2\/services\/6036\/revisions"}],"predecessor-version":[{"id":8991,"href":"https:\/\/wuzzon.com\/nl\/wp-json\/wp\/v2\/services\/6036\/revisions\/8991"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wuzzon.com\/nl\/wp-json\/wp\/v2\/media\/6948"}],"wp:attachment":[{"href":"https:\/\/wuzzon.com\/nl\/wp-json\/wp\/v2\/media?parent=6036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}