Category: EN

  • Wuzzon Roundtable Aftermovie

    Wuzzon Roundtable Aftermovie

    On Thursday 24 May the first roundtable event since COVID for app marketing was set up. On this day, professionals from various brands came together to talk about their goals and challenges regarding mobile marketing. Insights and opportunities came forth from inspiring conversations which were followed at the end of the day by networking over food and drinks.

  • Custom Product Pages and Custom Store Listings

    Custom Product Pages and Custom Store Listings

    Custom Product Pages and Custom Store Listings With the release of the iOS15 app features, the Apple App Store has revolutionized the targeting options in the app stores. After the limitations of iOS14 SKAdNetwork, app owners were challenged in their advertising strategies, with less information and personalization opportunities. With the ability to create customized product […]

  • 15 tips to increase your app growth in 2022

    15 tips to increase your app growth in 2022

    With over 15 years of experience this April, Wuzzon wants to share some of their excitement by sharing knowledge. Here’s to 15 years of app marketing experience, and the learnings we gained. Cheers!  1. Optimize your App visibility in the App Stores Would you build a strong house on a rusty foundation? Then don’t throw […]

  • Subscription optimization

    Subscription optimization

    The 4 phases of optimizing subscription apps Subscriptions are a growing revenue model for apps. Out of the more than 7 million apps available in the Google Play and Apple App Store, more than 95% are free downloads. In addition to m-commerce, in app purchases and advertising models as revenue models for apps, subscription models […]

  • Apple introduces App Store Search Tab advertising

    Apple introduces App Store Search Tab advertising

    Apple introduces App Store Search Tab advertising A few years ago Apple Search Ads launched their new platform to advertise apps exclusively in the Apple App Store with great success. With the ability to advertise on keywords that users may use to look for your app, mobile app advertisers were able to protect their app, […]